Based locally in Ottawa, Canada, We-Vibe is known the world over for its tasteful, elegant and award-winning couples and solo vibrators. To complement the quality and tastefulness of its product line, we worked with Standard Innovation to redesign its existing boxes and transform them into a coherent and consistent packaging line.
Collaborating with Utopia Communications (responsible for the final packaging graphics), our process moved through research, volume analyses, and concepts and testing phases, leading to a final design approach and dielines that would be applied to all future We-Vibe packaging.
Client
Standard Innovation
Services
Packaging design; Packaging strategy; Spatial planning; Exhibit design; Environmental graphic design
“nineSixteen was an integral partner in the redesign for our We-Vibe packaging, transforming it and helping us to establish our presence in store and online. Ilesh and Danielle are skilled problem solvers — they understand our brand, are able to present outstanding solutions to our team, and our challenging deadlines are met with a positive attitude. They are always a pleasure to work with.”
Anita Bergmann
Standard Innovation
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